IRDG Design Thinking by Jeanne Liedtka

Jeanne Liedtka on Design Thinking

18th & 19th May – Finnstown Castle Hotel, Dublin

Design Thinking is one of the hottest themes in business today. Businesses of all sectors and sizes are learning about it so as to understand how best they can grow their business through improved innovation.

IDEO says “Thinking like a designer can transform the way organizations develop products, services, processes, and strategy. This approach, Design Thinking, brings together what is desirable from a human point of view with what is technologically feasible and economically viable. It also allows people who aren’t trained as designers to use creative tools to address a vast range of challenges.”

Jeanne Liedtka from the Darden Business School at the University of Viriginia, is a pioneer of this topic for many years. An internationally renowned author and practitioner, IRDG is privileged to have secured her visit to Ireland.

On the 18th & 19th May she will facilitate 2 separate sessions – 1) Demystifying Design Thinking, and 2) Solving Business Problems with Design Thinking.

In today’s competitive business world, this is ‘must-know’ information for CEOs and GMs, as well as leaders and practitioners in the fields of Marketing, Technical, Innovation and Research. A golden opportunity is available to learn about Design Thinking from one of the world’s masters, don’t miss it!

More information on this exciting opportunity, Jeanne Liedtka’s profile & videos, and booking on this link

Mary

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